A major global affiliate network with the broadest international geographic reach of any affiliate marketing platform, operating programs in the UK, Germany, France, Spain, Italy, the Netherlands, Poland, Sweden, Australia, Canada, and other markets. Awin operates ShareASale in the US and Canada, allowing brands on the ShareASale platform to access Awin's international publisher network. Key characteristics: international reach: Awin is the recommended first network for brands expanding affiliate programs internationally; it has dominant publisher relationships in UK and German markets; publisher size: Awin and ShareASale collectively have one of the largest publisher networks of any affiliate network, with over 240,000 publishers globally; technology: Awin has built-in multi-touch attribution capabilities, server-to-side tracking infrastructure, and multi-currency commission payment; GDPR compliance: Awin has GDPR-compliant tracking infrastructure and standardized publisher agreements for EU and UK markets. Market strengths: Awin is the dominant network in the UK affiliate market; strong relationships with major UK cashback publishers (Quidco, TopCashback) and voucher publishers (VoucherCodes); in Germany, Awin has strong relationships with price-comparison publishers; in the US (as ShareASale), strong mid-market and SMB brand presence. When to use Awin: primary recommendation for US brands expanding to UK, European, and Australian affiliate markets; also a strong US program choice for brands targeting mid-market publisher relationships; brands already on ShareASale should evaluate Awin international expansion before adding new networks.
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